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Put Your Brand in the Hands of Local Trade Pros
Reach electricians, contractors, landscapers, HVAC techs, and more with monthly print ads delivered directly to their shops and offices across Suffolk and Nassau counties.
Who You’ll Reach
Local Trades: electrical, plumbing, HVAC, landscaping, contracting, etc.
Roles: Business owners, project managers, equipment buyers.
Geography: Suffolk County NY and Nassau County NY
Why Advertise With Us
Direct mailed monthly to verified local trade businesses.
Multiple placement options
High reader engagement — print ads don’t get skipped like online banners
Access to our partner company.
The Blue Collar Crew.
An online platform for trade companies and skilled professionals to grow businesses and their careers.
Distribution Details
Monthly print circulation: 10,000 magazines mailed per areas.
Distribution areas: Suffolk and Nassau counties.
Included online within our interactive magazine.
Our magazine will be promoted on our social media pages.
Total Territory Distribution
Delivered to 10,000+ Blue Collar Trade Businesses Monthly
We’re on a mission to connect with every trade business by mail. Didn’t get one yet? Let us send it your way!
Ad Sizes & Layout Details
Full Page
5.5 x 6.85 In
Bleed: 1/4 In
Full Color
Half Page
5.5 x 3.5 In
Bleed: 1/4 In
Full Color
Category Sponsor
Size: 12 x 9 In. – Two Sided
Full Bleed
Full Color
Back Cover
Size: 6 x 9 In.
Bleed: 1/4 In.
Gloss / Full Color
Company Overview
Generic company ad. List key specialties your company provides.
Spotlighted Products
Emphasis on a particular product(s)
Employee of the Month
Showcase an employee who goes above and beyond.
Individual Interview
People buy from people. Personalize your brand through a featured interview that shares your story, values, and what makes your products or services stand out.
Discounts or Promos
New items, overstock, need to move items, seasonal, etc.
New Brand or Product
Did you add a new product or manufacturer to your lineup.
Team Acknowledgment
Give back to your staff. Build a personal connection between customers and their account representatives.
Frequently Asked Questions
How often is the magazine published?
We publish monthly. New issues are mailed during the first week of each month.
How many businesses receive each issue?
About 10,000 local trade companies receive the magazine each month per area.
Do you offer design services for ads?
Yes. We offer complimentary basic ad design or layout help to advertisers who need it.
Can I change my ad each month?
Yes. You may update your ad content monthly prior to our print deadline.
Do I get exclusivity in my category?
We offer category exclusivity on a first-come basis per mailing area.
Can I advertise even if I’m outside the coverage area?
Yes, if you serve customers in our coverage area, you’re welcome to advertise—whether you’re local or regional.
Who receives the magazine?
Our distribution targets verified service business owners and operators across Nassau County and Suffolk County in trades such as electrical, plumbing, HVAC, landscaping, construction, and more.
What types of businesses advertise in Blue Collar Direct?
Equipment distributors, material suppliers, manufacturers, industry software companies, marketing agencies, financial advisors, and any business that serves blue collar trade professionals.
Are there discounts for long-term advertisers?
Absolutely. We offer multi-month discounts and multi-area bundle pricing.
Do you offer digital versions or links to ads?
Yes. Each issue is also available online with clickable ads right to your dedicated landing pages.
When is the deadline to submit an ad?
All ad content must be submitted and approved by the 1st of each month to appear in the next issue.
Have additional questions?
We are here to help. Let’s engage in a conversation.
